Importance of Branding
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The Importance of Branding

What is Branding? The term “brand” refers to a name, design, symbol, or other feature that sets a product or service apart from the rest. “Branding your business” refers to the process of fostering an emotional connection…
Squarespace vs Wordpress
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Squarespace vs. WordPress – Which Should You Choose?

Okay, so you’ve decided to build a website. You know what it’ll look like, which web design mistakes to avoid, and what it’s purpose will be. What’s next? Well, when it comes to actually building your website, the first step to…
Web Design Elements
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12 Web Design Elements You Shouldn’t be Using

You’ve done it! You’ve made the mental leap and decided to build a new website. Now what?! Whether you’re building a site for your brand-new business, or your existing site needs an overhaul, the plethora of web design elements to…
Common Website Mistakes
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6 Common Website Design Mistakes and How to Avoid Them

It’s easy to view your website as The End Goal. In reality, a website is simply a tool. Don’t get us wrong, it’s an important tool. But it’s still just a tool. Ultimately you want your site to work for you while providing a positive…
Website Design
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The 5 Key Reasons Your Website Homepage Design is Critical

Today we live in a fast paced, give me what I want, society where most our interactions now with brands are online and not in person.  If you own a business and you have a website, then you have already opened your digital storefront. …