UI Design
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6 Techniques for Improving Your Website UI Design

Most of us are so used to interacting with electronic devices in the form of smart phones, tablets, and computers, that we might find it difficult to carry out our everyday tasks without them. This is a testament to effective web page user…
UX Design
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UX Design: Website and App Considerations

It’s estimated that Americans spend nearly seven hours per day online. That time may include shopping, conducting research, consuming news content, scrolling and posting on social media, or streaming videos. With the variety of options…
App Development Questions
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14 App Development Questions to Ask Yourself Before Launching

There may be an app for just about everything, but close to fifteen years after the creation of mobile apps as we know them, there are still plenty of untapped markets. What’s more, even if apps in a given niche meet the needs of today’s…
How to Choose a Domain Name
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How to Choose a Domain Name That Resonates - 7 Tips for Domain Success

Your domain name is your online identity. Sure, you could use the WordPress or Squarespace domain that comes with your free website. But your domain name is the first impression visitors have of you and your business. In this sense,…
What is a Vision Statement
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Mission vs. Vision Statements: You Have a Mission, Here’s Why You Need a Vision

Running a business is no joke! Effectively meeting the needs of your team and your customers, while managing your bottom line, can be a tough balance to strike. The good news is that a clearly defined purpose goes a long way to structuring…
Shopify vs Woocommerce
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WooCommerce vs. Shopify: How to Choose

WooCommerce vs. Shopify They are two of the most popular and easy-to-use eCommerce platforms available. Both allow you to build an online storefront without hiring a professional designer or developer. What is Shopify? Shopify is…
Mobile First Strategy
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Why You Need a Mobile First Strategy

We Live in A Mobile World Mobile is here, people, and it’s here to stay! So, it’s no wonder the term “Mobile First Strategy” has become a bit of a buzzword these days.  The phone you keep in your pocket, and are very…
Writing a Mission Statement
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8 Questions to Consider When Writing a Mission Statement

Writing a mission statement is a must for business builders, app developers, content creators and any other entrepreneur. However, slowing down to brainstorm about one simple sentence doesn’t always seem like a great use of time, does…
Importance of Branding
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The Importance of Branding

What is Branding? The term “brand” refers to a name, design, symbol, or other feature that sets a product or service apart from the rest. “Branding your business” refers to the process of fostering an emotional connection…
Squarespace vs Wordpress
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Squarespace vs. WordPress – Which Should You Choose?

Okay, so you’ve decided to build a website. You know what it’ll look like, which web design mistakes to avoid, and what it’s purpose will be. What’s next? Well, when it comes to actually building your website, the first step to…