why does a business need a website
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Why Does a Business Need a Website?

Smart phones, tablets, watches, computers. It’s no secret that technology rules our lives. And increasingly, consumers make purchasing decisions based on information found using that technology - that is, customers use information found…
strategies to grow online business
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Growth 101: 25 Strategies to Grow an Online Business

How does a website help your business grow? Whether you’re creating a new online business, bringing your brick and mortar into the digital space, or looking to increase sales on your current website, an online presence is a must! The…
copy and content writing
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What is the Difference Between Copywriting and Content Writing?

There’s no getting around it - the words on websites matter. Yes, images make a splash, and super-functional UX design is impressive, but without excellent copy and content, a website won’t help your business flourish.  Hold…
Writing Copy for Websites
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Eight Important Tips to Remember When Writing Copy for Websites

There are so many factors that combine to make a website successful. Design - both UX and UI, functionality, and effective use of graphics and images all have an impact on a website’s success. Each of these factors focus on driving users…
professional logo design
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6 Reasons to Invest in Professional Logo Design

Logos, those seemingly simple little graphics, serve many purposes. They grab attention and set expectations. They foster brand loyalty and communicate values. They convey meaning and set businesses apart from one another. In short, logos…
things to keep in mind when designing a logo
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7 Things to Keep in Mind When Designing a Logo

There are so many things to keep in mind when designing a logo. This is because your logo is so much more than just a picture. It represents not just your business, but everything behind it. Your mission, your reputation, your core values,…
Best free WordPress plugins
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The 17 Best Free WordPress Plugins for Your Website in 2021

One of the things that makes WordPress so darn popular is its flexibility and versatility. If you can dream it, you can build it with WordPress. Or, more accurately, you can build it with WordPress plugins. Below, we’ll discuss plugins…
Web Designer vs. Web Developer: Differences
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Web Designer vs. Web Developer: Differences and Which to Hire

While web developers and web designers work together to make websites both beautiful and functional, they play very different roles within the process. So, what’s the difference between a web developer and a web designer, and which should…
Become a Web Designer
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How to Become a Web Designer: What you Need to Know

Despite the fact that it’s been growing for years, the web design space continues to expand today. What does a web designer do? Designers use a combination of creativity and technical knowledge to ensure a website is visually appealing.…
Become a web developer
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How to Become a Web Developer: What You Need to Know

Technology is a huge part of our day to day lives. Seriously. Think about how much of your life is controlled by your smart phone, alone. From navigation to communication to shopping, we use internet technology for everything. Every…