Entries by Staff Writer

5 Tips to Make Fundraising for Business a Success

Raising capital for a startup. Crowdfunding to kickstart a new product line. Asking family for a loan. There are many types of fundraising for business purposes. Regardless of the method, launching a fruitful fundraising campaign takes some work. Avoid the most common fundraising mistakes by following our tips for success below. Plan, Plan, and Plan […]

Why You Need a Mobile First Strategy

We Live in A Mobile World Mobile is here, people, and it’s here to stay! So, it’s no wonder the term “Mobile First Strategy” has become a bit of a buzzword these days.  The phone you keep in your pocket, and are very likely using to read this article, is exponentially more powerful than the […]

8 Questions to Consider When Writing a Mission Statement

Writing a mission statement is a must for business builders, app developers, content creators and any other entrepreneur. However, slowing down to brainstorm about one simple sentence doesn’t always seem like a great use of time, does it?  But while a mission statement is a single sentence – it’s certainly far from simple. What is a Mission […]

The Importance of Branding

What is Branding? The term “brand” refers to a name, design, symbol, or other feature that sets a product or service apart from the rest. “Branding your business” refers to the process of fostering an emotional connection between the consumer and the brand. Regardless of whether you own an established brick and mortar, are in the […]

Squarespace vs. WordPress – Which Should You Choose?

Okay, so you’ve decided to build a website. You know what it’ll look like, which web design mistakes to avoid, and what it’s purpose will be. What’s next? Well, when it comes to actually building your website, the first step to pick a web design platform. This decision often comes down to Squarespace vs. WordPress, […]

12 Web Design Elements You Shouldn’t be Using

You’ve done it! You’ve made the mental leap and decided to build a new website. Now what?! Whether you’re building a site for your brand-new business, or your existing site needs an overhaul, the plethora of web design elements to consider can be overwhelming. But don’t worry. We’ve got you! Web Design Elements to Avoid Elements of […]

Crowdfunding Investment – 8 Tips for a Successful Campaign

If you’ve spent time on social media in the past decade, you’ve seen (or scrolled past) at least one crowdfunding campaign. But, how does it work? Why is it such a big thing? And more importantly, how can you pull off a kick-butt crowdfunding investment campaign yourself? What is Crowdfunding? Crowdfunding is exactly what it sounds like. […]